Global Market Intelligence

WORLD
MARKETS

Tracking the pulse of the global music economy. Real-time consumption data across primary and emerging territories.

Territory Consumption Index
Global Velocity Active

Nigeria

West Africa • MARKET INTELLIGENCE

Volume

24.2M

Growth

+12.5%

South Africa

Southern Africa • MARKET INTELLIGENCE

Volume

18.5M

Growth

+15.8%

Egypt

North Africa • MARKET INTELLIGENCE

Volume

12.4M

Growth

+7.8%

Kenya

East Africa • MARKET INTELLIGENCE

Volume

6.2M

Growth

+9.4%

Ghana

West Africa • MARKET INTELLIGENCE

Volume

8.4M

Growth

+18.2%

Morocco

North Africa • MARKET INTELLIGENCE

Volume

9.1M

Growth

+8.2%

Algeria

North Africa • MARKET INTELLIGENCE

Volume

7.2M

Growth

+6.4%

Uganda

East Africa • MARKET INTELLIGENCE

Volume

4.1M

Growth

+14.2%

Tanzania

East Africa • MARKET INTELLIGENCE

Volume

5.8M

Growth

+11.5%

Senegal

West Africa • MARKET INTELLIGENCE

Volume

3.4M

Growth

+16.5%

Ivory Coast

West Africa • MARKET INTELLIGENCE

Volume

3.9M

Growth

+13.4%

Angola

Central Africa • MARKET INTELLIGENCE

Volume

4.8M

Growth

+13.1%

Botswana

Southern Africa • MARKET INTELLIGENCE

Volume

1.2M

Growth

+5.4%

Cameroon

Central Africa • MARKET INTELLIGENCE

Volume

5.1M

Growth

+10.2%

Zimbabwe

Southern Africa • MARKET INTELLIGENCE

Volume

2.8M

Growth

+8.7%

Zambia

Southern Africa • MARKET INTELLIGENCE

Volume

2.4M

Growth

+9.2%

Mauritius

East Africa • MARKET INTELLIGENCE

Volume

0.8M

Growth

+4.1%

Namibia

Southern Africa • MARKET INTELLIGENCE

Volume

1.5M

Growth

+6.7%

Mozambique

Southern Africa • MARKET INTELLIGENCE

Volume

3.1M

Growth

+12.4%

Madagascar

East Africa • MARKET INTELLIGENCE

Volume

1.9M

Growth

+11.1%

Tunisia

North Africa • MARKET INTELLIGENCE

Volume

4.2M

Growth

+5.5%

Mali

West Africa • MARKET INTELLIGENCE

Volume

2.2M

Growth

+17.2%

Burkina Faso

West Africa • MARKET INTELLIGENCE

Volume

1.8M

Growth

+12.9%

Sierra Leone

West Africa • MARKET INTELLIGENCE

Volume

1.1M

Growth

+19.4%

Liberia

West Africa • MARKET INTELLIGENCE

Volume

0.9M

Growth

+15.2%

Gambia

West Africa • MARKET INTELLIGENCE

Volume

0.7M

Growth

+18.1%

Seychelles

East Africa • MARKET INTELLIGENCE

Volume

0.1M

Growth

+3.2%

Benin

West Africa • MARKET INTELLIGENCE

Volume

1.4M

Growth

+10.5%

Chad

Central Africa • MARKET INTELLIGENCE

Volume

0.8M

Growth

+7.4%

Guinea-Bissau

West Africa • MARKET INTELLIGENCE

Volume

0.5M

Growth

+12.1%

Libya

North Africa • MARKET INTELLIGENCE

Volume

2.1M

Growth

+4.8%

Mauritania

West Africa • MARKET INTELLIGENCE

Volume

0.9M

Growth

+9.2%

Niger

West Africa • MARKET INTELLIGENCE

Volume

1.2M

Growth

+11.1%

Malawi

East Africa • MARKET INTELLIGENCE

Volume

1.2M

Growth

+8.5%

Core Methodology

"Market shares are calculated daily using a proprietary weighting of stream volume, physical sales, and airplay penetration within each territory."